AdvaMed has released its “AI Policy Roadmap” to guide US lawmakers on regulating AI-enabled medical technologies. This development signals substantial commercial opportunities for global healthcare technology sales teams, as regulatory clarity in the US market typically catalyses adoption patterns worldwide. *The Advanced Medical Technology Association (AdvaMed), is an American medical device trade association, based in Washington, D.C. It is […]
The United Nations Population Fund (UNFPA) has launched The Equalizer Challenge: Scaling Women’s Health Innovations, providing catalytic funding alongside a six-month development programme specifically for women-led healthcare enterprises. This initiative creates potential opportunities for healthcare suppliers looking to engage with emerging innovations that could shape future procurement trends. UNFPA’s Equalizer Challenge targets women-led enterprises ready […]
The APAC tech market is where the money’s flowing in 2025. The region will drive more than half of a 1.7ppt nominal growth acceleration in global US$-measured tech spending in 2025 based on research by Oxford Economics. Yes, growth is cooling to 7.6% (down from 10.2% in 2024), but that’s still miles ahead of Europe’s […]
The 2025 Colombian technology landscape represents Latin America’s most promising tech hub, creating opportunities for strategic sales professionals. The sector now accounts for 3.0% of national GDP with sales reaching USD 2.17 billion. Market Momentum: Strategic Timing The tech startup ecosystem has grown at a remarkable 28% annually between 2019-2023. For sales leaders, the significant […]
We’re thrilled to announce a significant update to our Open Opportunities platform: the addition of 40,000 new opportunities per year from Saudi Arabia. This expansion gives our users unprecedented access to one of the world’s most dynamic and rapidly growing markets. Why Saudi Arabia Deserves Your Attention: 1. Economic Powerhouse: According to the Switzerland Global […]
The Provider Selection Regime (PSR) introduces five distinct routes for procuring healthcare services in England. While the Competitive Process remains an option, the regime emphasizes streamlined procedures, including Direct Award Processes A, B, and C and the Most Suitable Provider Process. Bid managers must familiarize themselves with these routes to effectively position their organizations for […]
The NHS has announced a new framework accreditation process starting April 2024 that will significantly impact suppliers bidding for NHS contracts.
Key account management (KAM) has become a fundamental part of sales strategy for many B2B companies. But what makes this approach so effective? Let’s explore three key benefits of KAM.
A study of pharmaceutical sales reps in Portugal identified the intrinsic and extrinsic factors with the most significant impact on motivation and performance.
Explore in our new blog these essential findings.
How value-driven marketing is gaining importance in B2B markets where relationships and trust are key? Sales leaders should understand how value-driven techniques can generate leads and boost acquisition.
